The Emmanuel College visual identifier plays a critical role in representing the College in all communications. Consistent use of the visual identifier reinforces recognition and builds a cohesive and powerful image of Emmanuel College in the minds of our audiences. By associating the College’s successes and values with a unified visual identity, we strengthen the impact of every communication across departments, programs, and initiatives.
To maintain this clarity and cohesion:
- Exclusive Use: Organizations, departments, and initiatives that are integral parts of Emmanuel College must use the official Emmanuel College visual identifier in all external communications. This ensures that all activities are easily recognized as part of the College and benefit from the positive associations of its brand.
- Exceptions: Visual identifiers for student organizations and athletics may deviate from this rule, as these groups often require unique branding to engage their specific audiences. However, these identifiers should remain consistent with the College's overall visual standards where possible.
- No Additional Identifiers: To avoid competition among visual identifiers, new logos for events, clubs, activities, or other entities directly tied to Emmanuel College will not be created or approved. Instead, these initiatives should leverage the College’s existing branding resources to maintain alignment with the Emmanuel College identity.
By following these guidelines, we ensure that every communication supports Emmanuel College's mission, values, and reputation.